At Elanco (NYSE: ELAN) – it all starts with animals!
As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. We’re driven by our vision of ‘Food and Companionship Enriching Life’ and our approach to sustainability – the Elanco Healthy Purpose™ – to advance the health of animals, people, the planet and our enterprise.
At Elanco, we pride ourselves on fostering a diverse and inclusive work environment. We believe that diversity is the driving force behind innovation, creativity, and overall business success. Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.
Making animals’ lives better makes life better – join our team today!
Brand Manager (BM) Feed and Ruminants to partner with Marketing Manager, Brand Manager FAB, Marketing Administrative, Technical, Sales, Regulatory, Operation, and Channel Partner to develop strategic plans, implementation and roll out of marketing strategy and launch plans, to ensure the achievement of desired brand value, customer value and business objectives.
Functions, Duties, Tasks:
- Achieve sales and earnings targets for brands and products under direct supervision.
- BM to identify customer needs and deliver according to them via strategy/activity development and execution.
- Develop Brand Plan for Poultry Feed Additive and Ruminants Products to provide a reference document for budgeting, forecasting, and for strategic and tactical decision
- Operate within Good Promotional Practices (GPP) process and outcomes
- BM Feed and Ruminant to partner with Marketing Manager and Marketing Administrative to create Poultry Feed Additives and Ruminants Products promotional materials (injectables, topical, and feed additives) have gone through promotional material approval process with proper documentation.
- Handling Marketing events for Feed Additives and Ruminants (including preparation of event & symposium, prepare customer sponsorship event, and creation of promotional materials) in compliance manner.
- Manage Feed Additives and Ruminants Brand promotions and Brand expenditure
- Work closely with supply chain to ensure forecast and local product supply
- Presenting Commercial Brand Information to internal and external audiences
- BM Feed to conduct regular field visits (dual call with sales force or TC) to stay close with key customers and market insights and ensure sales force is executing the brand strategy and tactics in a correct way.
- BM Feed to report adverse events and product complaints as per global and local regulatory requirements.
- BM Feed to adhere to company policies and procedures when interacting and promoting products to customers, to protect the Elanco brand and business.
- Compliance with company rules and regulations including Ethics & Compliance and external laws and regulations
Minimum Qualification (education, experience and/or training, required certifications):
- Degree in Veterinary medicine/Animal Husbandry/Business/ Marketing/ Science
- Sales and Marketing experience in animal health, minimal 5 years
- Proven track record in sales and marketing experience
Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status