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Business Analytics Analyst - C10 - BANGALORE

Job Posted 2 Days Ago Posted 2 Days Ago
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Bangalore, Bengaluru Urban, Karnataka
Mid level
Bangalore, Bengaluru Urban, Karnataka
Mid level
The Business Analytics Analyst will perform data analysis to provide insights that guide strategic decisions, monitor campaign impacts, and optimize marketing spends. Responsibilities include creating dashboards, managing stakeholder communications, and using data to enhance operational processes and assess risk.
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About CITI

Citi's mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. We have 200 years of experience helping our clients meet the world's toughest challenges and embrace its greatest opportunities.

Analytics and Information Management (AIM)

Citi AIM was established in 2003, and is located across multiple cities in India – Bengaluru, Chennai, Pune, Gurugram and Mumbai. It is a global community that objectively connects and analyzes information, to create actionable intelligence for our business leaders. It identifies fact-based opportunities for revenue growth in partnership with the businesses. The function balances customer needs, business strategy, and profit objectives using best in class and relevant analytic methodologies.

What do we do?

The North America and APAC Consumer bank information management team provides reporting and business Insights support to help the business monitor/size the impact of various business strategies, campaigns and portfolio actions.

The team helps the business take strategic decisions based on lots of data exploration, thorough understanding of business needs backed by structured thinking.

Few notables among the multiple areas that we work in:

  • Drive Business Insights: Relevant insights to the business that can accelerate strategic decisions effectively pointing towards early data trends and their drivers
  • Business critical Dashboards: Self-explanatory and detailed dashboards to review the portfolio health with the business leaders with analytical backing of particular trends of interest
  • Assessing Campaign Impacts: Understand the campaign setup and through data exploration get the actual campaign performance in terms of P&L. Using the data put together a solution to optimize the marketing spends based on campaign performance.
  • Opportunity sizing: Help the business with sizing the impact of various regulatory / market / business / strategic changes to the portfolio
  • Process Efficacy: Periodically review existing process and identify potential ways to streamline the process
  • Business Intelligence Tools: Deploy existing reports to other advanced reporting platforms

In order to achieve the best in class analytical solutions across business units we use the best in class tools and technology.

What’s expected from you?

We are seeking an experienced analytics candidate who should be able to perform below behaviors in their day to day role: 

  • Client Obsession – Create client centric analytical and insightful solutions to accelerate strategic decisioning for the business. Individual should be able to have a holistic view of multiple businesses and develop analytics solutions accordingly.
  • Analytic Project Execution – Own and deliver multiple projects. This would require an understanding of business context, deeper understanding of the business critical KPIs along with their behavior and impact, identifying trends and patterns with data
  • Stakeholder Management: Experience in stakeholder management across various functions and regions and should be able to effectively handle partner communications.
  • Presentation Skills : Creating and delivering high class presentations to share the thoughts, the solutions or the problem statement to business stakeholders and senior management
  • Gathers operational data from various cross functional stakeholders to examine past business performance
  • Identifies data patterns & trends, and provides insights to enhance business decision making capability in business planning, process improvement, solution assessment etc.
  • Recommends actions for future developments & strategic business opportunities, as well as enhancements to operational policies
  • May be involved in exploratory data analysis, confirmatory data analysis and/or qualitative analysis
  • Translate data into consumer or customer behavioral insights to drive targeting and segmentation strategies, and communicate clearly and effectively to business partners and senior leaders all findings
  • Continuously improve processes and strategies by exploring and evaluating new data sources, tools, and capabilities
  • Work closely with internal and external business partners in building, implementing, tracking and improving decision strategies
  • Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Skillset you should possess

The most important skill that our analyst should possess is their love for data and their eagerness for new challenges & solving new problems. Apart from these, they should also have the following skillset

Basic Qualifications

  • Master’s or Bachelor’s degree in Engineering / computer science/Statistics from premier institutes with 3+ years of experience in delivering analytical solutions
  • Ability to identify, clearly articulate and solve complex business problems and present them to the management in a structured and simpler form
  • Hands-on experience with strong hold in SAS , SQL,  Python and Tableau.
  • Experience working with large and multiple datasets, data warehouses and ability to pull data using relevant programs and coding.
  • Experience in working on Credit Cards and Retail Banking products
  • Understating of campaign management
  • Should have excellent communication and inter-personal skills
  • Strong process/project management skills
  • Multiple stake holder management
  • Strong team player
  • Ability to guide and mentor Juniors
  • Control orientated and Risk awareness

Other details

  • Location: Bangalore, India
  • Employment: Full Time
  • Industry: Credit Cards, Financial Services, Banking

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Job Family Group:

Decision Management

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Job Family:

Business Analysis

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Time Type:

Full time

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Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Citigroup Inc. and its subsidiaries ("Citi”) invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.

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Top Skills

Python
SAS
SQL
Tableau

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