Job Title
Creative CopywriterJob Description
We’re IG Group. We are a publicly-traded FTSE250 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto. We are ambitious. Over 340,000 people already use our platforms. We’re global with offices in 18 countries and products in 16 regions. We’re hungry to move faster, ship better product for our customers and grow our user base. We believe in high autonomy, and we want people who are looking to do things differently in order to create better experiences for our customers. We work in cross-functional teams and are laser focused on increasing the number of active clients we serve to drive sustainable growth.
We are seeking a Creative Copywriter in Bengaluru to craft compelling, on-brand copy that engages customers, simplifies complex financial concepts, and drives action across all marketing touchpoints.
Key Responsibilities:
Write clear, persuasive copy for campaigns, email, social media, website, and app
Adapt tone and messaging for different audiences, markets, and product types
Collaborate with designers and strategists to develop integrated creative concepts
Translate complex financial information into accessible, engaging content
Ensure all copy adheres to brand guidelines and regulatory requirements
Participate in creative brainstorming and campaign development
Maintain consistency in brand voice across all customer communications
Deliver copy to tight deadlines while maintaining quality standards
Requirements:
3-5+ years copywriting experience in advertising, marketing, or financial services
Strong portfolio demonstrating range across channels and formats
Proven ability to write for different customer segments and experience levels
Strong headline and conceptual thinking skills
Solid understanding of digital-first content and platform-specific writing
Experience with regulated copy and compliance review processes beneficial
Strong collaborative skills and ability to work effectively with design and strategy teams
Demonstrated ability to participate in creative brainstorming and campaign development
Adaptability to work across B2C and B2B contexts
Knowledge of brand guidelines and regulatory compliance requirements
Number of openings
1
