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Glean

Field Marketing Specialist- APAC

Job Posted 12 Days Ago Posted 12 Days Ago
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Bengaluru, Karnataka
Junior
Bengaluru, Karnataka
Junior
The Field Marketing Specialist will plan and execute marketing events and campaigns to drive brand awareness and sales in APAC, collaborating with sales and management teams.
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About Glean

We’re on a mission to bring people the knowledge they need to make a difference in the world. 

Glean was founded by a seasoned team of former Google search and Facebook engineers, who wondered why we don’t have an easier way of finding what we need at work. In our personal lives, we have tools to help us find pretty much whatever we need. Why don’t we have that at work? And that was the beginning of Glean.

Glean searches across all your company’s apps to help you find exactly what you need and discover the things you should know. We’re a diverse team of curious and creative people who want to help each other get big things done—so we can help other teams do the same. We're backed by some of the Valley's leading venture capitalists—including Sequoia, Kleiner Perkins, Lightspeed, and General Catalyst—and have assembled a world-class team with senior leadership experience at Google, Slack, Facebook, Dropbox, Rubrik, Uber, Intercom, Pinterest, Palantir, and others.


Role

Glean is looking for a Field Marketing Specialist, APAC, based out of Bangalore, who will partner closely with our APAC sales & marketing teams to support our regional marketing strategy. 

The ideal candidate will be responsible for driving brand awareness, engagement, and sales through field marketing initiatives. This role involves planning, executing, and managing regional marketing campaigns, events, webinars, roundtables and other activities that align with Glean’s overall marketing strategy. The Field Marketing Specialist will work closely with the sales team, regional managers, and the extended marketing team (design, web, social, digital, partner) to ensure successful implementation of marketing programs. Based in our Bengaluru office, this position will report to the Head of Field Marketing - APAC.


What you will do and achieve:

  1. Planning and Execution: Plan, organize, and execute owned events, roundtables, conferences, webinars and other promotional activities to generate leads as well as drive sales pipeline and brand awareness for Glean.
  • Help build and execute the strategic plan to meet pipeline goal
  • Ensure end-to-end execution - Coordinate logistics > venue/F&B/Booth/Giveaways, vendor management, and lead + budget tracking per the events strategy and playbook
  • Collaborate with the sales team to ensure alignment with company objectives
  • Work closely with the product/content marketing/SME team to ensure alignment with overall brand strategy and messaging
  1. Campaign Management: Develop and execute targeted marketing campaigns to promote products and services.
  • Analyze and report on the effectiveness of marketing programs
  • Work with the creative team to develop marketing collateral and promotional materials
  • Track the field marketing budget, ensuring cost-effective use of resources i.e. track expenses and provide regular reports on budget status and ROI of marketing activities
  1. Reporting and Analysis: Track, analyze, and report on the performance of marketing initiatives.
  • Use insights to refine and improve marketing strategies and tactics
  • Prepare regular reports for senior management on the impact of field marketing efforts i.e. manage and tracking of results/ROI per spend


Qualifications

  • 4-6 years of experience in field marketing, event management, or a related role
  • Experienced in working on all marketing pillars – acquisition, expansion and foundational
  • Strong project + time management skills and ability to manage multiple initiatives
  • Proficiency in marketing software and tools (e.g., CRM, email marketing, analytics)
  • Creative mindset to drive innovative event experiences
  • Results-oriented with a focus on achieving measurable outcomes - pipeline/revenue building


We are a diverse bunch of people and we want to continue to attract and retain a diverse range of people into our organization. We're committed to an inclusive and diverse company. We do not discriminate based on gender, ethnicity, sexual orientation, religion, civil or family status, age, disability, or race.

Top Skills

Analytics
CRM
Email Marketing

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