Global Marketing Lead (MCE)

Posted 9 Hours Ago
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Bangalore, Bengaluru, Karnataka
7+ Years Experience
Healthtech • Software • Pharmaceutical
Join us as we drive change to combat serious chronic diseases.
The Role
The Global Marketing Lead at Novo Nordisk is responsible for leading business critical projects related to digital MCE strategy and tactics, developing tactical brand plans, and guiding the global Marketing team within Digital and MCE. Key responsibilities include strategy development, congress hub planning, stakeholder management, and financial management of digital projects. The role requires a Master's degree, fluency in English, and at least 8 years of experience in Pharmaceutical Marketing/Medical Affairs/Sales/Brand Management/Project Management, with a focus on product/brand marketing/management and MCE strategy implementation.
Summary Generated by Built In

Department - Commercial & Corporate Affairs
Do you want to work for an organization that has a strong purpose towards driving change to defeat diabetes and serious chronic diseases such as obesity, rare blood & rare endocrine diseases? If so, you could be the right person to join our Commercial & Corporate Affairs team. Apply today and join us for a life-changing career.
About the department
The Commercial & Corporate Affairs - Global Business Services (GBS) unit is responsible for driving deliverables for multiple Corporate Vice President (CVP) areas within Commercial Strategy & Corporate Affairs, including Insulin, GLP-1 and Obesity Marketing, Market Access, Commercial Planning and Commercial Operations. In the Diabetes GLP-1 area, we are a passionate team helping millions of people with diabetes achieve better health outcomes through innovative medicines and solutions. We drive and execute projects across a strong portfolio comprising of both launch and life-cycle management brands.
The Position
The primary role of this position is to work to ensure the future success of IcoSema by initiating, shaping and leading business critical projects primarily related to digital MCE strategy and tactics, development of tactical brand plan, lead IcoSema on congress hub as well as support brand projects, mostly related to digital. The owner of position should also set direction, develop skills set, coach and guide the global Marketing team within Digital and MCE.
A summary of key responsibilities:

  • Strategy & tactics development and implementation.
  • Congress hub strategy, planning and coordination.
  • Internal and external stakeholder management.
  • Affiliate communication and cross-functional cooperation.
  • Financial management related to digital projects and d igital strategy and related projects.


Qualifications

  • Master's Degree or above (preferably within Marketing) from a well-recognized institute.
  • Fluency in written and oral English.
  • 8+ years of overall experience preferably in the Pharmaceutical Marketing/Medical Affairs/Sales/Brand Management/Project Management, with at least 6+ years of experience in Product/brand marketing /management.
  • Experience in brand strategy & tactical plan development and implementation.
  • Strong experience in planning & execution of the Multichannel Engagement (MCE) strategy.
  • Strong collaboration with brand teams, affiliate teams and other internal stakeholders.
  • Strong strategic and analytical capabilities, with demonstrated experience in analysing complex datasets, collecting data, effectively synthesizing the analytics/data to form a complete, cohesive picture.
  • This job is in Bangalore, India. International travel might be required for 20 days a year.


Working at Novo Nordisk
Novo Nordisk is its people. We know that life is anything but linear and balancing what is important at different stages of our career is never easy. That's why we make room for diverse life situations, always putting people first. We value our employees for the unique skills they bring to the table, and we work continuously to bring out the best in them. Working at Novo Nordisk is working towards something bigger than ourselves, and it's a collective effort. Novo Nordisk relies on the joint potential and collaboration of its more than 59,000+ employees. Together, we go further. Together, we're life changing.
Contact
To submit your application, please upload your CV online (click on Apply and follow the instructions).
Deadline
30th September 2024.
Disclaimer
It has been brought to our attention that there have recently been instances of fraudulent job offers, purporting to be from Novo Nordisk and/or its affiliate companies. The individuals or organizations sending these false employment offers may pose as a Novo Nordisk recruiter or representative and request personal information, purchasing of equipment or funds to further the recruitment process or offer paid trainings. Be advised that Novo Nordisk does not extend unsolicited employment offers. Furthermore, Novo Nordisk does not charge prospective employees with fees or make requests for funding as a part of the recruitment process.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we're life changing.

The Company
HQ: Bagsværd
64,000 Employees
Hybrid Workplace
Year Founded: 1923

What We Do

Novo Nordisk is a leading global healthcare company, founded in 1923 and headquartered in Denmark. Our purpose is to drive change to defeat diabetes and other serious chronic diseases such as obesity and rare blood and endocrine disorders. We do so by pioneering scientific breakthroughs, expanding access to our medicines, and working to prevent and ultimately cure disease.

We are powered by technology. Our Global Research Technologies, Medical Devices as a software, and Data Science teams are on the cutting edge of developing and supporting our life-saving medications.

Why Work With Us

Our purpose is to drive change to defeat serious chronic diseases, built upon our heritage in diabetes. We do so by pioneering scientific breakthroughs, expanding access to our medicines and working to prevent and ultimately cure the diseases we treat.

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