About Us
Ayati Devices is an innovative Bengaluru-based MedTech startup (founded in 2019) focused on transforming preventive healthcare through affordable, advanced medical devices. Our flagship solution, the Diabetic Foot Lab, is designed for doctors, hospitals, and clinics to enable early detection of diabetic complications — especially neuropathy and foot disorders — helping improve patient outcomes and reduce the risk of severe complications such as ulcers and amputations.
With ISO 13485 certification and growing global recognition, we partner with healthcare providers to enhance screening capabilities, streamline clinical workflows, and support better patient management, with solutions built to integrate easily into routine clinical practice.
Job Summary
We are looking for a dynamic, results-driven Inside Sales Executive/Associate who thrives in a fast-paced environment. In this role, you will support the company’s sales and business development efforts through lead generation, customer communication, product presentations, follow-ups, and sales coordination — engaging prospective customers by phone, email, WhatsApp, and other digital channels; understanding customer requirements; qualifying leads; and converting opportunities into sales. You will maintain accurate customer and lead data, coordinate closely with the field sales team, and ensure timely follow-up throughout the sales cycle.
Key Responsibilities
Lead Generation & Qualification
• Generate and qualify leads through databases, outbound calls, digital platforms, referrals, and other approved sources
• Understand customer requirements and identify potential business opportunities
• Qualify leads based on requirement, location, organization, and purchase potential
• Maintain a structured, up-to-date database of prospective and existing customers in the CRM
Customer Communication
• Connect with doctors, hospitals, clinics, diagnostic centres, distributors, and institutions via calls, emails, and messaging platforms
• Explain product features, benefits, applications, and commercial information accurately
• Share product presentations, brochures, quotations, and approved marketing materials
• Respond to customer queries promptly and professionally
Sales Conversion & Follow-Up
• Schedule meetings, product demonstrations, and coordinate follow-ups for the field sales team
• Track customer movement through the sales pipeline and follow up on quotations and proposals.
• Support the sales team in converting qualified leads into orders
• Maintain records of lost, pending, converted, and future-potential leads
CRM, Reporting & Data Analysis
• Maintain accurate, up-to-date customer and lead information in the CRM/ERP system.
• Record all calls, discussions, follow-ups, and outcomes; ensure no active lead is left without a scheduled follow-up.
• Analyse sales data to identify trends and new business opportunities
• Prepare daily, weekly, and monthly sales activity and performance reports
Cross-Functional Coordination
• Coordinate with Field Sales, Marketing, Clinical/Medical, Finance, and Operations teams as needed
• Follow up internally on quotations, orders, dispatches, and payments
• Escalate customer complaints, technical, clinical, or pricing queries to the appropriate team
Customer Relationship Management
• Build and maintain positive relationships with existing and prospective customers
• Identify opportunities for repeat orders, referrals, and additional business
• Collect and relay customer feedback to management
Required Qualifications & Skills
Education
• Bachelor’s degree in Business Administration, Marketing, Commerce, Life Sciences, Biomedical Engineering, or a related field
• Candidates with relevant sales experience may also be considered.
Experience
• 0–3 years in inside sales, telesales, business development, or customer support
• Freshers with strong communication and sales aptitude are encouraged to apply
Skills
• Excellent verbal and written communication with professional telephone etiquette
• Working knowledge of MS Excel/MS Office; CRM/ERP experience preferred
• Strong data-handling, organizational, and time-management abilities
• Self-driven, target-oriented, and comfortable multitasking in a fast-paced environment
• Ability to explain technical/product information in simple, confident language
Preferred Background
• Experience in medical devices, healthcare/diagnostics, pharma, or B2B/telesales is an advantage
Behavioural Competencies
• Customer-oriented, confident, and proactive with strong follow-up discipline
• Ownership, accountability, and attention to detail
• Ability to work independently toward targets and handle rejection with resilience
• Professional conduct, integrity, and willingness to learn
Key Performance Indicators
• Qualified leads generated and outbound calls / meaningful interactions
• Lead-to-opportunity and opportunity-to-order conversion rates
• Monthly sales/revenue contribution and demos or meetings scheduled
• Follow-up completion rate, CRM data accuracy, and reporting timeliness
Career Growth
Inside Sales Associate → Senior Inside Sales Associate → Business Development Executive → Business Development Manager / Area Sales Manager
What We Offer
• Growth opportunities in a high-impact MedTech startup
• Structured training and continuous skill development
• Collaborative, supportive, and energetic team culture
• Exposure to cutting-edge healthcare innovation
