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NTT DATA

Lead Business Development Representative

Job Posted 13 Days Ago Posted 13 Days Ago
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2 Locations
Mid level
2 Locations
Mid level
The Lead Business Development Representative qualifies leads, collaborates with sales, supports pipeline growth, and uses tools like Salesforce for managing prospects and reporting.
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Make an impact with NTT DATA
Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion – it’s a place where you can grow, belong and thrive.

Your day at NTT DATA

The Business Development Representative is a deeply experienced resource, responsible for qualifying client leads generated through marketing campaigns, social media, or specific client or industry events.
This role forms part of the marketing demand generation team responsible for lead follow ups from marketing campaigns, social media, and specific client or industry events to generate leads to drive pipeline growth.
This role is responsible for passing all qualified leads onto the relevant sales team for further engagement and opportunity creation.

What you'll be doing

Key Responsibilities:

  • Qualifies all leads before they are assigned to the relevant sales team. Collaborates with relevant sales team to ensure opportunities for assigned leads are created where applicable and to ensure values are added to the marketing driven opportunities where applicable.

  • Collaborates with sales stakeholders to drive pipeline growth through proactive outbound prospecting efforts. 

  • Validates all the leads using tools such as (but not limited to) LinkedIn, Client 360, Email or telephone, to ensure they meet requirements.

  • Supports with reporting to relevant stakeholders on the marketing contributed pipeline, as well as BDR leads reports.

  • Presents at monthly pipeline review meetings with the global marketing leadership and supports the marketing team with bottom of the funnel numbers where required.

  • Setting up of appointments with the prospective clients and sales team, as well as following up with sales to ensure the status is updated on Salesforce.

  • Manages the process of rejecting, accepting and recycling leads as per the MQL definition.

  • Nurtures prospect accounts and moves them from marketing qualified leads to sales qualified leads.

  • Documents and explains clients desired outcomes strategically for specific opportunities.

  • Responsible for performance reporting and data analysis to identify gaps and opportunities to grow pipeline.

Knowledge and Attributes:

  • Proactive approach to generating leads, collaborating with others, and following through on leads.

  • Good attention to detail.
  • Analytical and ability to work with data.
  • Good knowledge of Microsoft Office suite such as powerpoint, excel and word.
  • Good knowledge of Linkedin Sales Navigator, Lusha and Salesforce.
  • Excellent verbal and written communications skills and awareness to communicate and engage with prospective clients.
  • Excellent ability to build relationships and collaborate across different functional teams.
  • Excellent understanding of the Technology industry.
  • Business proficiency in both spoken and written English.

Academic Qualifications and Certifications:

  • High school diploma or equivalent qualification.

Required Experience:

  • Significant experience in a similar role such as technology or software tele sales type role, or in a business-to-business lead generation role or inside sales experience.
  • Significant experience with Salesforce.com or other sales automation or prospecting tools.
  • Lead generation using web-based and social media type platforms.
  • Significant prior experience gained within a Marketing environment is highly beneficial.

Workplace type:

Hybrid Working

About NTT DATA
NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long-term success. We invest over $3.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity. We are also one of the leading providers of digital and AI infrastructure in the world. NTT DATA is part of NTT Group and headquartered in Tokyo.

Equal Opportunity Employer
NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today.

Top Skills

Linkedin Sales Navigator
Lusha
MS Office
Salesforce

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