Analog Devices, Inc. (NASDAQ: ADI) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that help drive advancements in digitized factories, mobility, and digital healthcare, combat climate change, and reliably connect humans and the world. With revenue of more than $12 billion in FY22 and approximately 25,000 people globally working alongside 125,000 global customers, ADI ensures today’s innovators stay Ahead of What’s Possible.
Job Summary
We are looking for a senior marketing specialist focusing on developing and executing integrated marketing campaigns with measurable results to support sales growth in India.
Responsibilities
- Work closely with the local sales stakeholders to identify the focused themes which needs marketing campaign support and review the needs with sales on the regular basis.
- Work closely with global and regional marcom to plan for the content needs for marketing campaigns in India.
- Develop and execute integrated marketing campaigns for the focused themes for India including social media, events, video and webinar programs, search marketing etc.
- Meet or exceed goals in identifying new contacts, leads and business opportunity from marketing campaigns.
- Work with the regional marcom lead for PR program implementation in India.
- Ability to work across a large organization and drive marketing result
- Responsible for the agency management, maximizing value to ADI
- Responsible for budget management and compliance with ADI finance SOP.
Requirements
- MBA/BA/BS degree with marketing/digital marketing preferred
- At least 7-10 years of relevant experience in digital marketing field
- Excellent communication, presentation skills and strong data mind-set
- Expertise in different social networks, including Facebook, Linkedin etc
- Strong organizational skills and the ability to work in a team
- Demonstrated ability to deliver quality work in a fast-paced environment, as well as think and act both tactically and strategically
- Experience working with high tech B2B companies with semiconductor a plus
- Speak a second language is a plus.
For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export licensing approval from the U.S. Department of Commerce - Bureau of Industry and Security and/or the U.S. Department of State - Directorate of Defense Trade Controls. As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process.
Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group.
Job Req Type: Experienced
Required Travel: Yes, 10% of the time
Shift Type: 1st Shift/Days
What We Do
Analog Devices, Inc. (NASDAQ: ADI) operates at the center of the modern digital economy, converting real-world phenomena into actionable insight with its comprehensive suite of analog and mixed signal, power management, radio frequency (RF), and digital and sensor technologies. ADI serves 125,000 customers worldwide with more than 75,000 products in the industrial, communications, automotive, and consumer markets. ADI is headquartered in Wilmington, MA.
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