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Thermo Fisher Scientific

Marketing Automation Expert

Reposted 20 Days Ago
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Bangalore, Bengaluru, Karnataka
Senior level
Bangalore, Bengaluru, Karnataka
Senior level
The Marketing Automation Expert will lead email marketing efforts using Eloqua, overseeing system administration, executing email campaigns, and ensuring data governance. The role includes troubleshooting technical issues, managing email content delivery, and providing strategic insights for optimization.
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Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

How will you make an impact?

As a member of Thermo Fisher Scientific, you’ll do exciting work! Join a team that values performance, quality and innovation. As part of a successful, growing, global organization you will be encouraged to perform at your best! With annual revenues exceeding $40 billion and the largest investment in R&D in the industry, we give our people the resources and opportunities to create significant contributions to the world.

We seek a highly motivated Marketing Automation Expert to join our growing, high-performing team of email automation experts and specialists. We’re looking for an experienced Eloqua wizard who is entirely comfortable with all sophisticated aspects of the platform, from system administration to day-to-day execution of email marketing programs.

What will you do?

  • Serve as a technical lead for email marketing, advising, and building sophisticated programs and system architecture.
  • Perform system maintenance and administration tasks in the marketing automation system (Eloqua), enforcing standard methodologies and data governance regulations.
  • Perform day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time and dynamic content, and automation-enabled campaigns.
  • Understand email technology and data sources to deliver incremental growth.
  • Enforce email list hygiene rules to ensure deliverability.
  • Troubleshoot technical issues related to HTML templates, list segmentation, and other aspects of email and landing page execution.
  • Ensure accuracy, quality, and brand consistency in communications.
  • Offer thoughtful insights, advice and recommendations regarding email tactics and opportunities for contact and email optimization.
  • Guide technical decisions and help provide solutions to the production teams.

Education

Bachelor’s degree in business, Marketing, Computer Science or related major required.

Experience

  • 5-7 years of proven experience in Eloqua, including system administration and complex campaigns (Certifications preferred).
  • 3-5 years of hands-on experience in marketing automation and web page publication.
  • Proficiency in web coding languages such as HTML, CSS, and JavaScript.
  • Experience or familiarity with web content publishing platforms (Adobe Experience Manager) and project management software (Workfront).
  • Strong time management skills, attention to detail, prioritization abilities, and a drive to take ownership of issues and tasks.
  • Experience with privacy regulations such as GDPR, CASL, and CAN-SPAM Act.
  • Strong analytical and troubleshooting skills.
  • Strong command of the English language (written and verbal).

Why Join Us?

This is an exciting opportunity to join an established distributed team of passionate and collaborative digital marketers while also building and developing a new local digital marketing production team whose work is critically important to our business.

We offer competitive remuneration, annual incentive plan bonus scheme, healthcare, company pension/retirement, and a range of employee benefits! Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation.

Apply today! http://jobs.thermofisher.com

Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other legally protected status. We will ensure that individuals with disabilities are provided a reasonable accommodation to participate in the job application or interview process, to perform critical job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.

Top Skills

Adobe Experience Manager
CSS
Eloqua
HTML
JavaScript
Workfront

Thermo Fisher Scientific Bengaluru, Karnataka, IND Office

9F, Tower C, Prestige ShantiNiketan ITPL Main Rd, Whitefield Main Rd, Bengaluru, Karnataka , India, 560016

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