The Product Manager will oversee user experience in Bolna's Studio, focusing on reducing time-to-first-live-call, optimizing templates, and enhancing user activation. Responsibilities include managing the agent creation process, guiding content positioning, leading pricing experiments, and facilitating partnerships.
About Bolna
Why our Customers love us
How we work
About the role
What you’ll own
What you bring
Nice to have
Success in this role looks like
What we offer
Bolna is a platform to seamlessly build and deploy multilingual human-like Voice AI Agents capable of handling inbound and outbound calls. We’re built for enterprises and fast-scaling teams handling high-volume phone workflows across recruitment, support, operations, and collections.
Bolna dynamically routes each call across the best ASR, LLM, and TTS models by language, latency, and cost - so you get human-like conversations at scale without tuning infrastructure. We’re solving the real-world bottleneck of scaling phone-based interactions without needing to hire, train, or manage large human agent teams.
- Ability to train agent and go live with 1000s of calls in less than 2 days
- Massive increase in ROI - with agents matching human performance at 50% of the cost
- Effortless up-scale and down-scale based on calling requirements
- Transparent pricing (only per minute) and best-in-class support
We are just getting started. If you want to work hard and create lasting impact, we would like to hear from you.
High-velocity: Rapid experimentation, lean autonomous teams, and minimal bureaucracy.
Impact not job titles: We don’t have job titles. Instead, it’s about the impact you have. No task is above or beneath you.
AI first: We use AI to move faster with higher-quality results. We do this across the whole company - from engineering to growth to operations.
Excellence everywhere: Everything we do should match the quality of our product.
The Studio is where every Bolna customer starts and where 75% of our revenue is already self-serve. If a customer can't go from signup to a live agent in under 30 minutes without help, we haven't shipped it. If they get there and then churn in week 3, we've still not shipped it. That entire arc - from website to first call to 90-day retention - is what this role owns.
You’ll own two surfaces that are deeply intertwined. Studio is the agent creation experience itself - the prompt builder, the module library, workflows, graph agents, in-studio evals. Growth is everything that surrounds it - the signup funnel, templates, in-product nudges, activation emails, positioning, pricing experiments, partnerships, expansion.
They’re one role because the root cause of every activation problem is structural (a Studio friction point), and every Studio improvement cashes out as an activation win. Splitting them creates a handoff.
Most PM jobs in early-stage companies are generalist roles in disguise. This one is genuinely generalist by design - you’ll write the copy for a Day 14 email in the morning, review a Figma for the module library at lunch, and debug why signup conversion is down 15% in the evening.
- Time-to-first-live-call. Measure it. Figure out where people drop off. Kill the steps that make no sense. This is the north star.
- Studio UX. Own the agent builder roadmap - prompt editor, module library, voice/language config, tools and RAG, testing, workflows, graph agents. In-studio evals (the kind that run while someone is actively building an agent) are yours; production evals are Data Platform’s.
- The template library. Templates today are starting points. They should be deployable defaults, built from our highest-performing agents, with a "here’s why this works" explanation attached for customer education.
- The lifecycle and activation funnel. Signup emails, Day 1, Day 7, Day 14, Day 30, Day 90. The first copy exists - you'll evolve it into in-product guidance that shows up at the right moment, not as onboarding tooltips.
- Positioning and proxy signals of demand. Our category claim is "Voice AI for Indian enterprises." Make that actually undeniable in every customer-facing piece of content. Work with the founders on the posts and the case studies.
- Pricing experiments and expansion. Partnering with the founders on the commercial experiments we run on self-serve (free trial calibration, plan design, usage-based tweaks) and the 90-day expansion motions.
- Partnerships and distribution. Where does Bolna show up that isn’t platform.bolna.ai? Co-sells, marketplaces, integrations that act as distribution.
We do not require formal credentials or a specific number of years. Show us a past project where you owned a funnel end-to-end - not handed from marketing to product to CS - and can walk us through what moved the numbers.
- Obsession with the first-run experience. You’ve onboarded yourself to your own product thirty times, in incognito, to see what breaks. You’ve done it for other products too, for fun.
- Real copywriting chaops. You can write a subject line, a newsletter, an in-product nudge, and an announcement that don't sound like corpurate SaaS blahl. We have voice and it’s not negotiable.
- Numerical comfort. Monday morning standup starts with you reading the cohort retention curves and having a hypothesis, not asking someone to send you the dashboard. SQL is a plus.
- Comfort with switching altitude. You can zoom from "why is this button here" to "what is our 3–6 month growth thesis" in the same conversation.
- A bias to shipping. We’ll take an ugly test that teaches us something over a beautiful roadmap that doesn’t.
- Instinct for indian enterprise context. Our customers are Simplilearn, Meritto, Alibaba, GoKwik, and 200 others across collections, edtech, recruitment, and commerce. If… that world is a black box to you, this role will be unfun.
- Previous experience at a PLG company (Figma, Notion, Linear, Vercel, Retool, Clerk, etc.) or an early-stage Indian devtools company.
- You’ve run a brand newsletter or content channel personally and have a point of view.
- Founder or first-four-PM background.
- Median time-to-first-live-call under 30 minutes, unassisted.
- Week-1 and Month-1 activation rate (% of signups that cross 100 calls) moves up and to the right.
- Self-serve revenue grows without proportional growth in support tickets.
- Template adoption (agents created from >1 module) becomes the default path, not the exception.
- Our positioning in "Voice AI for Indian enterprises" is referenced by customers unprompted in discovery calls.
- Innovative culture: You’ll be part of a generational opportunity to define the trajectory of AI, surrounded by a team pushing the boundaries of what’s possible.
- Growth paths: Joining Bolna means joining a dynamic team with countless opportunities to drive impact - beyond your immediate role and responsibilities.
- Learning & development: Bolna proactively supports professional development, the processes for which are being set up.
- Competitive compensation + meaningful ESOP
- Bengaluru office, in-person team collaboration
Bolna Bengaluru, Karnataka, IND Office
Bengaluru, Karnataka, India
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