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Galderma

Regional Trade Marketing Manager

Reposted 9 Hours Ago
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In-Office
Mumbai, Maharashtra
Mid level
In-Office
Mumbai, Maharashtra
Mid level
The Regional Trade Marketing Manager will strategize and execute trade marketing programs, manage budgets, and collaborate cross-functionally to drive brand activation and visibility in retail settings.
The summary above was generated by AI

Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin, we are in shapes our lives, we are advancing dermatology for every skin story.

 

We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.

 

At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.

  • Build the annual trade activation calendar aligned with brand priorities, launches and business objectives
  • Design differentiated activation plans for GT, MT & Key Accounts based on shopper insights
  • Ensure timely execution of monthly/quarterly trade programs with strong cross-functional alignment
  • Develop and deploy ROI-driven visibility programs across GT & MT
  • Lead creation of POSM, planograms, in-store branding and activation toolkits
  • Monitor execution quality through field audits, SFA photos and agency scorecards
  • Drive continuous improvement with pre/post activation KPIs
  • Build annual merchandiser deployment strategy based on store segmentation and business priorities
  • Drive SOS, availability, shelf standards and planogram compliance
  • Support GTM design including coverage expansion, distributor mapping & store segmentation
  • Ensure trade programs, visibility KPIs and activation tasks are integrated into SFA tools
  • Collaborate with sales ops on DMS workflows for schemes, POSM tracking and secondary sales validation
  • Work with Sales, Marketing, Supply Chain, Finance and Agencies for seamless activation
  • Partner with KAMs & channel teams to build tailored activation & visibility solutions for key customers
  • Share structured market insights on competition, shopper trends and execution gaps
  • Manage trade marketing budgets across activation, visibility and merchandising
  • Track ROI and productivity metrics for all trade programs
  • Ensure strong vendor governance and cost efficiencies

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