The Senior Account Manager is responsible for overseeing the planning and delivery of content projects, coordinating cross-functional teams, creating content strategies, conducting market research, and writing persuasive copy. The role focuses on enhancing brand presence and meeting business objectives.
A leading Singaporean Telecoms Client is seeking an experienced Senior Account Manager - Content Projects (Full-time, Remote) with a strong content management, strategy, and copywriting background. You will be responsible for leading projects that enhance our brand presence, engage target audiences, and drive business objectives.
RESPONSIBILITIES
- Oversee the planning, execution, and delivery of content projects from inception to completion.
- Coordinate cross-functional teams, including writers, designers, and marketing professionals, to ensure timely delivery of project milestones.
- Create comprehensive content strategies that align with customer journeys and business objectives.
- Conduct market research and analysis to identify content needs and opportunities.
- Write and edit engaging and persuasive copy for various platforms, including websites, marketing materials, and social media.
- Ensure all content adheres to brand guidelines and regulatory requirements.
- Review all content assets for quality and consistency before submission to clients.
- Collaborate with internal stakeholders to gather requirements and feedback, ensuring all content meets their needs and expectations.
- Track and analyze content performance metrics to assess effectiveness and inform future strategies.
REQUIREMENTS
- Previous experience in project management, content strategy, and copywriting, preferably within the B2B technology sector.
- Proven proven track record of managing projects effectively and producing high-quality content.
- Strong leadership and team collaboration skills.
- Exceptional written and verbal communication skills.
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