Senior Developer

Company Description

Epsilon is the leader in outcome-based marketing. We enable marketing that’s built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon’s award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world’s top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world. For more information, visit epsilon.com. Follow us on Twitter at @EpsilonMktg.

Job Description

Senior Developer will be building and configuring campaigns using Marketing Technology - SFMC. Leveraging the required technical skill set to build ETL processes, extend product functionality, and set-up the delivery of communications with dynamic content in real-time. Aware of X-channels marketing practices enabling them to have business discussion and engaged directly with the stakeholders on functional topics.

Responsibilities

• The Marketing Technology Developer (SFMC) will be responsible for analysis, development, testing and documentation for Salesforce Marketing Cloud based projects. Additionally, the Developer will also engage in support and enhancement requests.
• Primary responsibilities include designing, developing, and managing solutions for Salesforce Marketing Cloud. You are a SME, with hands on experience on SFMC. Experience with administration of SFMC is an advantage.
•  This developer should have hands on experience executing SFMC projects, with experience developing solutions with following SFMC solutions:
  • Email Studio
  • Mobile Studio
  • Journey Builder
  • Content Builder
• This developer will be responsible for ensuring that the system accurately meets the defined expectations of the business, ensuring that proper testing is implemented, and performance and security requirements are closely monitored by working with the project teams.

Requirements

• Eager to learn new applications of traditional technologies
• Able to articulate and convey technical concepts to a mixed audience
• Familiarity with enterprise software and project implementation life cycles is a plus
• Knowledge of CRM and/or marketing applications and processes is a plus
• Experience in technology integrations with Sales Force Marketing cloud (Messaging).

Qualifications

• 5+ years of experience in cross channel marketing campaign delivery, like Push Notifications, In-App deliveries
• 5+ years of SQL development experience including ETL implementations
• 5+ years of scripting/programming experience (JavaScript preferred)
• At least 1-year experience working with XML is desirable
• 5 years minimum of experience with SFMC platform and + 1 more year in working on Campaign management technology implementations
• 4-year college degree in a technical field or equivalent
• Any campaign related certification is added advantage.