Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.
We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.
Role Summary
As a Senior Partner Marketing Manager, you will be responsible for developing and implementing the partner marketing strategy across the Japan region that will increase partner engagement and enablement, demand generation through partners, and expansion of Genesys’ partner ecosystem and execute partner marketing activities based on plan. In collaboration with internal stakeholders (Partner sales and alliance team, demand gen marketing, solution consulting team etc.), you will support partners broadly and effectively and lead their CX business to success.
Key Responsibilities:
In this role, the primary responsibilities will include (but are not limited to):
- Develop and execute partner marketing strategies to grow Genesys’ partner ecosystem and business by accelerating GTM with GSI and key partners in Japan
- Planning and implementation of joint marketing activities to accelerate sales activities of partner companies, and follow-up after completion of activities
- Manage the partner community to expand and revitalize the Genesys ecosystem
- Develop MDF and other partner programs in Japan in collaboration with the global partner marketing team
- Support content creation and digital marketing activities in collaboration with partners
- Management of sponsorship operations for key Genesys events
- Planning and execution of partner enablement activities
- Setting KPI, reporting and optimization of partner marketing activities
- Budget Management
- Collaborate with and support overall Japan marketing activities/events, when needed
Minimum Requirements:
- 8+ years of B2B partner marketing and field marketing experience designing, creating, and delivering strategic partner marketing initiatives in the technology space
- Basic knowledge of partner structure in the Japanese IT industry
- Leadership skills and experience in working with diverse stakeholders and leading cross-functional projects
- Ability to effectively manage time, prioritize tasks, and work independently.
- Ability to swiftly learn product solutions and general industry knowledge.
- Resourceful and adaptable to a changing environment.
Desirable Skills:
- Knowledge of digital marketing and experience with marketing tools – Salesforce, Zoom, ON24, Taxi etc.
- Strong presentation, writing and communication skills
- Languages: Native/Fluent in Japanese and business level or higher English
Please note that Genesys will not accept resumes from agencies at this time.
To be eligible to apply for this role you must be legally permitted to work in Japan
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If a Genesys employee referred you, please use the link they sent you to apply.
About Genesys:
Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted platform that is born in the cloud, Genesys Cloud helps organizations accelerate growth by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements. Visit www.genesys.com.
Reasonable Accommodations:
If you require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you or someone you know may reach out to [email protected]. You can expect a response from someone within 24-48 hours. To ensure we set you up with the best reasonable accommodation, please provide them the following information: first and last name, country of residence, the job ID(s) or (titles) of the positions you would like to apply, and the specific reasonable accommodation(s) or modification(s) you are requesting.
This email is designed to assist job seekers who seek reasonable accommodation for the application process. Messages sent for non-accommodation-related issues, such as following up on an application or submitting a resume, may not receive a response.
Genesys is an equal opportunity employer committed to equity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.
Please note that recruiters will never ask for sensitive personal or financial information during the application phase.
