Manage organic growth for multiple B2B technology clients through advanced SEO, AEO, technical optimization, content strategy, digital PR, AI automation, analytics, and client reporting. The role owns keyword and entity strategies, technical audits, schema, LLM visibility, backlink development, performance attribution, and quarterly pipeline-focused KPIs while advising senior marketing stakeholders.
Job Title: Senior SEO & AEO Specialist (B2B Tech / Agency)
Location: Bangalore
Type: Full-time
Experience: 3-8 years in SEO/AEO (B2B Tech / SaaS experience required; Agency experience preferred)
About the Role
We are looking for an analytical, modern, and outcome-oriented Senior SEO & AEO Specialist to manage organic growth strategies across a portfolio of B2B technology clients.
In this agency role, you won't just run traditional SEO campaigns-you will bridge technical SEO, high-intent keyword strategies, and cutting-edge Answer Engine Optimization (AEO) for platforms like ChatGPT, Perplexity, Claude, and Google AI Overviews.
You must be a natural problem-solver who uses AI tools and automation to streamline repetitive execution, free up strategic bandwidth, and deliver clear pipeline results for multi-client accounts.
Key Responsibilities
1. Advanced Keyword & Entity Strategy (SEO + AEO)
High-Intent B2B Keyword Mapping: Uncover non-branded, high-intent BOFU (Bottom-of-Funnel) keywords, intent clusters, and buyer queries that drive pipeline rather than just vanity traffic.
AEO & LLM Optimization: Identify entity relationships, brand citations, and prompt queries used across AI answer engines (ChatGPT, Perplexity, Gemini, Copilot).
Search Intent & Gap Analysis: Run competitive content gap analyses to map buyer journeys across traditional search SERPs and AI response outputs.
2. On-Page & Content Optimization
AEO Content Engineering: Structure and optimize client content for direct retrieval by LLMs-focusing on concise answer blocks, clear headers, schema alignment, and authoritative citations.
On-Page Execution: Optimize meta tags, heading hierarchies, internal linking structures, CTA placements, and content freshups across client web properties.
AI-Assisted Content Briefs: Produce detailed, data-backed content briefs using AI workflows to scale quality output for client writing teams.
3. Technical SEO & Site Architecture
Comprehensive Audits: Perform deep-dive technical audits across complex B2B sites.
Technical Fixes: Resolve issues related to crawlability, indexability, site architecture, Core Web Vitals, page speed, canonicalization, and XML sitemaps.
Schema & Structured Data: Implement advanced schema markup (Organization, Product, Article, FAQ, TechArticle) to strengthen site entities for both search engines and LLM indexers.
4. Off-Page & Brand Authority
Digital PR & Citation Strategy: Build brand authority and digital footprint through high-quality B2B backlink profiles, unlinked mention reclamation, and strategic guest placements.
LLM Visibility Building: Drive inclusion in trusted third-party review sites (G2, Capterra, Gartner), tech publications, and industry directories that modern LLMs use as grounding data.
5. AI-Powered Automation & Workflow Scaling
Task Automation: Leverage custom GPTs, APIs, or automation platforms (Make, Zapier, Python scripts) to automate repetitive tasks like meta creation, internal link mapping, technical monitoring, and keyword clustering.
Workflow Optimization: Use AI tools to accelerate strategy creation and analysis without sacrificing quality or accuracy.
6. Analytics, Client Reporting & Growth Ownership
Multi-Client Portfolio Management: Simultaneously balance campaign strategy, technical execution, and project timelines across 4–6 B2B tech accounts.
Data & Attribution Modeling: Analyze performance using GA4, Google Search Console, Ahrefs/SEMrush, and BI tools (Looker Studio) to track traffic, conversions, MQLs, and SQLs.
Client Presentations & Communication: Translate complex technical data into clear business narratives. Lead monthly/quarterly strategy calls with CMOs, VP of Marketing, and demand gen leaders.
Problem Solving & Result Delivery: Proactively identify drop-offs or algorithm impact, pivot strategies rapidly, and take personal accountability for achieving quarterly KPIs (pipeline growth, keyword ownership, AI share of voice).
Requirements
Requirements & Qualifications
Experience: 3 to 8 years of hands-on SEO/AEO experience, with a heavy emphasis on B2B Tech or SaaS brands.
- Agency Experience: Demonstrated ability to manage multiple client accounts, prioritize tasks under deadlines, and pivot strategies based on client goals.
- AEO & Generative Search Expertise: Solid understand of vector search, RAG (Retrieval-Augmented Generation), entity graphs, and how modern AI tools retrieve and synthesise content.
- AI & Automation Proficiency: Practical, hands-on experience using AI software and automation scripts to handle heavy-lifting operational tasks.
- Client-Facing Skills: Strong verbal and written communication. Comfortable presenting data, answering tough questions on calls, and advising client marketing leads.
- Tool Stack Mastery: Advanced experience with Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, Sitebulb, and Looker Studio.
Benefits
• Competitive compensation based on capability
• Salary credited on last day of the month – Always
• Company paid health insurance for you and your family
• Exposure to global B2B technology clients
• Opportunity to work with modern marketing and AI tools
• Collaborative team culture
• 5-day On-site work week
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