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Cadence Design Systems

Sr Product Marketing Manager

Posted 24 Days Ago
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2 Locations
Senior level
2 Locations
Senior level
The Sr Product Marketing Manager will drive Cadence's Verification IP business, handling product strategy, market analysis, and customer engagement. Responsibilities include coordinating outbound campaigns and training sales teams, while collaborating cross-functionally and contributing to product development, focusing on customer needs and market trends.
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At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology.

Job Title: Sr Product Marketing Manager

Location: Bangalore/Noida

Cadence is a pivotal leader in electronic design, building upon more than 30 years of computational software expertise. The company applies its underlying Intelligent System Design strategy to deliver software, hardware and IP that turn design concepts into reality.  Cadence customers are the world’s most innovative companies, delivering extraordinary electronic products from chips to boards to systems for the most dynamic market applications including consumer, hyperscale computing, 5G communications, automotive, aerospace industrial and health.

The Cadence Advantage

  • The opportunity to work on cutting-edge technology in an environment that encourages you to be creative, innovative, and to make an impact.
  • Cadence’s employee-friendly policies focus on the physical and mental well-being of employees, career development, providing opportunities for learning, and celebrating success in recognition of specific needs of the employees.
  • The unique “One Cadence – One Team” culture promotes collaboration within and across teams to ensure customer success
  • Multiple avenues of learning and development available for employees to explore as per their specific requirement and interests
  • You get to work with a diverse team of passionate, dedicated, and talented individuals who go above and beyond for our customers, our communities, and each other—every day.

Job Summary

Join a high performance team focused on growing Cadence’s successful Verification IP (VIP) business while leveraging sales of related Cadence product lines. Expand team strength and provide overall product marketing responsibility for several protocol groups of Verification IP solutions.

Job Responsibilities

  • BS/BTech/BE in EE/CS or equivalent required, MBA and/or ME/MTech/MS in EE/CS preferred with total 8 to 15 years experience required.
  • 4+ years in Product Management/Product Marketing/ Product Engineering or Application engineering
  • 5+ years of experience with semiconductor design and verification domains.
  • Ability to translate complex concepts and technologies into business-oriented value propositions
  • Experience with advanced IPs and protocols such PCI Express, USB, Ethernet, DRAM, Ethernet is preferred
  • Excellent communication skills and ability to work in cross-functional team environment
  • Strong analytical and problem-solving skills

Experience and Technical Skills required

•    Be the expert on key industry players and protocol market conditions and trends for the cutting edge HW interfaces
•    Deliver market and competitive analyses.
•    Drive product strategy and product directions to meet business goals
•    Define product functionality and positioning together with R&D and Product Engineering teams
•    Define product priorities and key enhancements. Update and deliver Product Line Plans and roadmap quarterly.
•    Lead the cross-functional protocol teams. 
•    Work closely with sales to understand customer needs and identify strategic engagements for new technology;
•    Work closely with standards bodies to understand and influence product direction and to enhance Cadence’s reputation and influence.
•    Coordinate outbound campaigns to include creative use of social media/blogs/ internet and participation in corporate events
•    Coordinate product collateral, sales training materials, and success stories/references. Regularly train and interact with the sales channel.
•    Directly interact with prospects and key customers to ensure Cadence delivers to market needs and to ensure excellent customer experiences. Expect around 20% travel.

Qualifications

  • BS/BTech/BE in EE/CS or equivalent required, MBA and/or ME/MTech/MS in EE/CS preferred

Behavioral skills required

  • Must possess strong written, verbal and presentation skills
  • Ability to establish a close working relationship with both customer peers and management
  • Explore what’s possible to get the job done, including creative use of unconventional solutions
  • Work effectively across functions and geographies
  • Push to raise the bar while always operating with integrity

We’re doing work that matters. Help us solve what others can’t.

Top Skills

Customer Engagement
Market Analysis
Product Marketing
Product Strategy
Protocol Analysis
R&D Collaboration
Sales Training
Semiconductor Design
Verification

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