Manage Famyo’s YouTube channel end to end, including content publishing, metadata and thumbnail optimization, upload scheduling, audience engagement, trend research, and performance analysis. Develop growth-focused content strategies, identify new formats and opportunities, coordinate with creative and production teams, and optimize videos using metrics such as watch time, CTR, retention, views, and subscriber growth.
About Us
Famyo is a premium, character-led kids’ essentials brand built on original IP.
We create our own characters, products, and content to build emotional connection with kids.
Famyo is being built as a scalable, global kids’ lifestyle brand.
Job Description
Role: YouTube Channel Manager**
Location: Bangalore (In-Office)
Experience: 1–3 Years
Working Days: Monday – Saturday
About the Role
We are looking for a YouTube Channel Manager who understands content growth, audience behavior, and platform optimization on YouTube.
This role sits at the intersection of YouTube content strategy, channel management, and audience growth. The ideal candidate should be capable of managing and optimizing a YouTube channel end-to-end, identifying growth opportunities, and scaling Famyo’s presence through data-backed creative execution.
The role requires someone who can combine execution with strategic thinking and drive long-term channel growth, engagement, and retention.
Key Responsibilities
Channel & Content Management
● Manage and publish content on YouTube channel
● Optimize video metadata including titles, descriptions, tags, thumbnails, and playlists
● Maintain content upload calendar and ensure publishing consistency
● Coordinate with design, content, and production teams for timely video delivery
Audience Growth & Engagement
● Drive YouTube subscriber growth and audience retention
● Identify trending topics, audience interests, and content opportunities
● Improve watch time, CTR, engagement, and community interaction
● Monitor audience behavior and suggest improvements for growth
Content Strategy
● Ideate video formats, hooks, storytelling angles, and series concepts
● Collaborate on brand storytelling and IP-led YouTube content
● Support experimentation with new formats (shorts, long-form, series, etc.)
Performance & Analytics
● Track YouTube performance metrics (views, watch time, CTR, retention, subscribers)
● Analyze audience insights and content performance trends
● Generate reports and actionable recommendations
● Continuously optimize content strategy based on data
Research & Trend Tracking
● Stay updated on YouTube trends, algorithm updates, and audience behavior
● Study competitor channels and category content strategies
● Bring fresh content ideas and growth opportunities
Requirements
● 1–3 years of experience in YouTube channel management, content strategy, digital marketing, or audience growth
● Strong understanding of YouTube algorithm, SEO, and content performance metrics
● Familiarity with metadata optimization (titles, tags, thumbnails, descriptions)
● Analytical mindset with ability to interpret YouTube analytics
● Strong communication and coordination skills
● Ability to manage multiple content workflows efficiently
● Self-driven, organized, and proactive
Good to Have (Brownie Points)
● Experience working with D2C or content-led brands
● Understanding of kids/family/entertainment content ecosystem
● Exposure to Shorts growth strategy and viral content formats
● Familiarity with YouTube analytics tools and SEO tools
● Interest in kids, parenting, entertainment, or lifestyle content
Benefits
Why Join Famyo?
● Work directly with founders
● Build a high-growth D2C brand from an early stage
● Creative ownership and experimentation freedom
● Fast learning environment
● Opportunity to shape a scalable YouTube-first content ecosystem for a global kids’ brand
Similar Jobs
Financial Services
Leads software engineering efforts within an agile banking technology team. Designs, develops, tests, debugs, and maintains secure, scalable Java-based distributed systems and microservices. Reviews code, improves operational stability, automates recurring remediation, and promotes resilient development practices. Guides responsible adoption of AI-assisted engineering tools, coaches teams on secure validation, and evaluates vendor and architectural solutions. Requires experience with Java, Spring Boot, Spring Cloud, event-driven systems, messaging platforms, CI/CD, application security, and financial services technology.
Top Skills:
Ai-Assisted Software Development ToolsCi/CdCloud-Native TechnologiesJavaKafkaMicroservicesRabbitMQRestful ApisSpring BootSpring Cloud
Artificial Intelligence • Cloud • Information Technology • Consulting
Leads enterprise transformation across Solutions Operations, focusing on zero-touch operations, process architecture, AI and automation, operational visibility, analytics, governance, and continuous improvement. Develops future-state operating models, dashboards, transformation roadmaps, and scalable global processes. Influences executive stakeholders across Operations, Finance, IT, Sales, Delivery, and business units while driving organizational change, capability development, and measurable business outcomes.
Top Skills:
AIAnalyticsAutomation PlatformsBusiness IntelligenceDesign ThinkingGreenlakeLean Six SigmaProcess MiningQuote-To-Cash
Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
Leads portfolio marketing strategy, value proposition development, strategic messaging, positioning, and integrated marketing initiatives across a complex enterprise. Translates business priorities, audience insights, market intelligence, product roadmaps, and brand metrics into executive recommendations and measurable marketing plans. Builds alignment across product, sales, communications, creative, analytics, legal, and compliance teams; develops high-performing teams; and drives operating discipline, accountability, and marketing effectiveness.
Top Skills:
AIDigital Marketing AnalyticsSearch Visibility
What you need to know about the Bengaluru Tech Scene
Dubbed the "Silicon Valley of India," Bengaluru has emerged as the nation's leading hub for information technology and a go-to destination for startups. Home to tech giants like ISRO, Infosys, Wipro and HAL, the city attracts and cultivates a rich pool of tech talent, supported by numerous educational and research institutions including the Indian Institute of Science, Bangalore Institute of Technology, and the International Institute of Information Technology.
